Preserve
Rol: Scriptwriter / Producer / Animator
Agency: Pixel y Karma
Client: Kneia / UE Horizon 2020
Video for Preserve European Project. From Words to Animation
The Video
Preproduction
From ideas to execution.
Showcasing the key values of the project was the first challenge. 2 weeks of full research to summarize the ideas that would prevail in the script and defining a slogan that could really represent the essence of the European Project: Everything Deserves a Better Chance.
First step: Let's oversee every bit of information, keywords and ideas.
And now work on a storyboard step by step.
Visual ideas and references to have as an overall guide.
Plastic Life Cycle
Discarded idea for visualizing plastic's life
The Tidymans
Because why not? Couldn't find any references of animated tidymans.
Behind the scenes.
Discarded ideas and tests