Pond’s Face Mapping
Rol: Making of Director / Technical Producer
Agency: Wildbytes
Client: Hogarth & Ogilvy / POND’S global
MAKING OFF VIDEO DIRECTION
Face mapping infused commercial for Pond’s cold cream. Make up and technology blended together.
I was responsible for the research and supervision of all the technical aspects of the project as well as coordination and production of the making off video.
I learned that mistakes are part of any journey, what matters is what you do with them. If you can repeat you can improve.
The Video
As Technical Producer and Making off Director
Behind the scenes.
Personal photography
The model being scanned with a technique called photogrammetry. Every camera takes a picture to reconstruct her face in 3D with high precision detail.
The model Carla Benavent waiting patiently for the shooting to begin. Her makeup was applied as flat as possible to make the most of the projector’s sharpness.
